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Corporate Marketer

Confidential - Victoria Island, Lagos


Posted: Apr 26th, 2018

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Responsibilities

HRLeverage delivers excellent spectrum of HR Business Solutions through a custom-built approach for organizations. We recognize and strongly support the benefits of a diverse workforce, and strive to provide a culture that recognizes the unique contributions of people regardless of race, color, religion, national origin, gender, age, marital status, or disability status. As part of helping client to achieve growth that we search for a Corporate Marketer for our client in the Travel and Tour sector. 

The Corporate Marketer is responsible for developing marketing plans and implementing marketing strategies for the company.

Job Description

  • Study competition, conduct benchmark analysis and identify market trends. A good knowledge in market segmentation, targeting, and positioning is required
  • Develop marketing plans, including market analysis, marketing strategies, planning, and budgeting for the company and each of the different divisions
  • Develop advertising strategy, and media planning for the company and the various divisions
  • Develop various advertising material and collateral material, develop relationships with national, international and regional tourism based publications and writers, tours operators and travel agents.
  • Prepare and release press kit to media; build campaigns and stories for unique selling points Responsible for company PR, events, exhibitions and sponsorships
  • Responsible for all marketing programs at the corporate level
  • Develop manage corporate website, and conduct online marketing activities to generate traffic
  • Develop joint marketing programs and activities with partners and suppliers
  • Conduct customer and market research, and analyze output to generate findings
  • Monitor and review all marketing activities

Minimum: B.Sc/B.A
Experience: 5-7 year(s)
Location: Victoria Island, Lagos
Job Type: Permanent
Salary: Negotiable
Expires: 10-06-2018

General Requirements

Qualification and Experience

  • Great educational background/ BSc/BA/HND in relevant discipline.
  • Relevant field; certification in sales or marketing will be an asset
  • Applicable experience or successful track record with 5 to 7 years’ experience
  • Knowledge of tourism industry

Skills and Competency Applicable

  • Applying Expertise and Technology
  • Delivering Results and Meeting Customer Expectations
  • Entrepreneurial and Commercial Thinking
  • Creating and Innovating
  • Excellent internal communication skills
  • Must be a self-starter with ability to work with volunteers 
  • Must be computer literate 
  • Experience in marketing presentations 
  • Able to design and compose publications