Freelance Social Media Manager

Stresert Services Limited - Lagos

Posted: May 21st, 2019

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StreSERT Services Limited is a professional business support services organisation offering quality Stress-Free Outsourcing services to corporate organisations.

Responsibilities

The Social Media Manager will manage the company’s social media presence and perform the following duties:

• Engage all the latest social media apps including LinkedIn, Twitter, FaceBook, Instagram, etc. in building a strong online brand for the company.
• Development of brand awareness and building of an online reputation for the company.
• Administer the creation and publishing of relevant, original, high-quality contents.
• Create a regular publishing schedule and create a daily calendar to manage content and plan specific, timely marketing campaigns.
• SEO (search engine optimization) and generation of inbound traffic.
• Engage the company's online audience by engaging in dialogues and answering related questions where appropriate.
• Engage engagement strategies that are proven by metrics.
• Initiate staff education to promote their involvement in daily campaigns and other online promotional activities.
• Identify the company's target market and create new leads through brand development.
• Identify the challenges of the business in terms of social media presence and set clear goals for Management's approval.
• Come up with promotional, engagement and conversion strategies for the company's online platforms.
• SEO (search engine optimization) and generation of inbound traffic, including monthly feedback.
• Compile monthly reports for Management using KPIs such as (i) Audience growth (ii) Content reach (iii) Feedback (iv) New leads, etc.

Minimum: HND Experience: 5-7 year(s)

Location: Lagos Job Type: Permanent

Salary: Attractive Expires: 31-05-2019

General Requirements

• Relevant educational Degree.
• At least five (5) years of traceable work experience in managing social media campaigns for companies.
• Knowledge of relevant online marketing channels for companies/businesses (corporate) and how each platform can be deployed in different scenarios.
• Proficient in content marketing theory and application.
• Analytical.
• Strategic in decision making.
• Excellent communication skills.
• Maintains a working knowledge of principles of SEO including keyword research and Google Analytics.
• Good understanding of graphics design is a PLUS.
• Knack to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues, etc.

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