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Marketing Executive

Spectra Industries Limited - Lagos


Posted: Nov 6th, 2018

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Spectra Industries Limited was formally incorporated in 1991. It enrolled in the Technology Business Incubation Scheme under the auspices of the Federal Ministry of Science and Technology in 1994 that has the objective of assisting technological related activities.


Responsibilities

  • Overseeing and developing marketing campaigns
  • Create awareness of and develop the brand
  • Communicate with target audiences and build and develop customer relationships
  • Devising and presenting ideas and strategies
  • Source advertising opportunities and place adverts in the press or on the radio
  • Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts
  • Write and proofread marketing copy for both online and print campaigns
  • Compiling and distributing financial and statistical information
  • Organising events and product exhibitions
  • Updating databases and using a customer relationship management (CRM) system
  • Coordinating internal marketing and organisation’s culture
  • Monitoring performance
  • Managing campaigns on social media.

Minimum: B.Sc/B.A
Experience: 3-5 year(s)
Location: Lagos
Job Type: Permanent
Salary: N140,000- N160,000
Expires: 22-12-2018

General Requirements

  • Minimum of B.Sc in Marketing, Economics and its equivalent
  • Good teamwork skills
  • Communication skills and networking ability
  • Adaptability
  • Strong attention to detail
  • Good organisation and planning skills
  • Creativity and writing skills
  • Commercial awareness
  • IT skills

Professional experience:

  • Monitor and report on competitor activity
  • Develop and implement a marketing strategy (often as part of a wider sales and marketing programme)
  • Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
  • Track marketing performance and return on investment and prepare weekly or monthly reports for management
  • Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
  • Oversee and manage the marketing budgets

Remuneration Salary is between N140,000 - N160,000 excluding incentives,profit-sharing,allowances and medical insurance.